AI Marketing Tools You Need to Try This Year (2025)

01/05/2025

Introduction

Artificial Intelligence (AI) isn't just a trend—it's the engine behind the most effective marketing campaigns in 2025. From smart automation to predictive analytics, AI marketing tools are helping businesses of all sizes scale content, optimize ads, and boost ROI like never before.

In this article, we've handpicked the best AI marketing tools you should consider adding to your stack this year.

1. Jasper (Formerly Jarvis)

Best For: AI content creation (blogs, ads, landing pages)
Jasper uses GPT-based AI to generate human-like content for blogs, email campaigns, social posts, and more. With custom tone of voice and brand memory features, it's ideal for marketers who want high-quality content at scale.

Why Marketers Love It:

Saves 80% of content writing time
Supports 25+ languages
SEO mode for keyword-rich copy

2. ChatGPT (OpenAI)

Best For: Conversational marketing, chatbots, idea generation
ChatGPT (like the tool you're reading now 😉) is being used by marketers to build smarter chatbots, create email sequences, and even draft pitch decks.

Use Cases:

Lead qualification via chat
FAQ content creation
Personalised email generation

3. Surfer SEO

Best For: SEO content optimization
Surfer SEO combines AI with real-time data analysis to help you create content that ranks. It compares your page against competitors and gives an SEO score with actionable improvement tips.

Key Features:

Keyword clustering
SERP Analyzer
AI writing integrations (like Jasper)

4. AdCreative.ai

Best For: Generating ad creatives for social & display campaigns
This tool uses AI to instantly create dozens of high-converting ad visuals and headlines tailored to your audience.

Benefits:

Improve CTR with AI-tested visuals
Save hours on design work
A/B testing recommendations included

5. Seventh Sense

Best For: Email marketing optimization
Seventh Sense uses behavioral AI to send emails at the exact moment your audience is most likely to open and engage.

Ideal for: HubSpot and Marketo users.
Result: Increased open rates and reduced unsubscribe rates.

6. Copy.ai

Best For: Quick copywriting (social captions, sales pages, product descriptions)
Great for teams who want to create large volumes of short-form content quickly and stay consistent across channels.

7. Synthesia

Best For: AI-generated video marketing
Synthesia lets you create human-like videos with AI avatars and voiceovers in multiple languages—no filming required.

Perfect For:

Product explainers
Internal training
Personalized video outreach

Bonus Tip: Stack Smart, Not Big

Don't overload your marketing stack with every new tool. Choose 2–3 AI tools that solve your biggest pain points—whether it's content creation, targeting, or automation.

2025 is the year of intelligent marketing. AI tools are no longer optional—they're the secret weapon of high-performing teams. Whether you're a startup or an agency, the right AI marketing tools can dramatically increase your productivity, personalization, and profits.

Start with one. Test. Tweak. Then scale.

Want help integrating AI into your marketing strategy?
📩 Contact our team at linkprofit.ie for a personalized consultation.